Re: FT FLEET BOOK

>>
>>Simply, two short print runs cost a lot more than one large one. Two
sets
>>of films, two sets plates, two lots makeready, etc., etc., etc.......
>>The only way to get a reasonable unit price on printing is to do as
many as
>>possible in the same run.
>
>
>What sort of print run are we talking about?

Depends on the product. SGII was 7500 copies, but on this you've also
got
the counter sheets to consider, with large costs for diecutting formes,
laminiating, makereadies etc etc. There are also the control and quality
factors to consider.

Jon (GZG)

>
>Jeremy Sadler